Competitive Advantage of Operational and Dynamic Information Technology Capabilities

dc.contributor.authorBullon, Luis A.
dc.date.accessioned2023-07-21T19:18:08Z
dc.date.available2023-07-21T19:18:08Z
dc.date.issued2009
dc.description.abstractBased on contradictory findings reported by researchers into the payoffs of information technology (IT) investments, a key question for information system researchers and practitioners concerns what role IT may play in enhancing competitive advantage. In this study, IT is conceptualized as a capability, and a differentiation is made between the routine use of IT as operational IT capability and the purposeful use of IT to achieve change, that is, dynamic IT capability, in order to analyze and describe the direct effect of IT capabilities on competitive advantage. The research design will be a cross-sectional survey, using structural equation modeling (SEM), and the empirical analysis will take as its population the financial and industrial firms of Lima, Peru.en_US
dc.identifier.urihttps://repositorio.pucp.edu.pe/index/handle/123456789/194757
dc.language.isoeng
dc.publisherPontificia Universidad Católica del Perú. CENTRUM
dc.publisher.countryPE
dc.relation.ispartofurn:issn:1851-6599
dc.rightsinfo:eu-repo/semantics/openAccesses_ES
dc.rights.urihttp://creativecommons.org/licenses/by/4.0*
dc.sourceJournal of CENTRUM Cathedra, Vol. 2, Issue 1
dc.subjectInformation technologyen_US
dc.subjectMarketing strategiesen_US
dc.subjectOperational and dynamic capabilitiesen_US
dc.subjectStructural equation modeling (SEM)en_US
dc.subject.ocdehttps://purl.org/pe-repo/ocde/ford#5.02.04
dc.titleCompetitive Advantage of Operational and Dynamic Information Technology Capabilitiesen_US
dc.typeinfo:eu-repo/semantics/article
dc.type.otherArtículo

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