360: Revista de Ciencias de la Gestión

URI permanente para esta comunidadhttps://hdl.handle.net/20.500.14657/174812

ISSN: 2415-5861
e-ISSN: 2518-0495

360: Revista de Ciencias de la Gestión es la revista académica del Departamento Académico de Ciencias de la Gestión de la PUCP. Es una publicación arbitrada semestral abierta a recibir contribuciones de autores peruanos y extranjeros, tanto en inglés como en español. La revista busca acoger documentos de investigación y reflexión sobre el conocimiento y la práctica disciplinaria habitual, en las distintas esferas organizacionales (empresarial, pública y social) y áreas funcionales (gestión estratégica, financiera, logística, operativa, de marketing y de personas).

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  • Ítem
    Gestión de la innovación empresarial: un enfoque multinivel
    (Pontificia Universidad Católica del Perú. Fondo Editorial, 2016-05-26) Seclén, Jean Pierre
    In this paper, we analyse the importance of innovation management in companies. Themultilevel approach allows us to understand the phenomenon of innovation both fromthe perspective of the business manager and the policy maker, since the innovationecosystem appears to play a key role in promoting innovative capacity in a given territory.While management models of innovation have changed over time, most of themhave focused on large industrial enterprises without taking into account SMEs in generaland micro-enterprises in particular, making it necessary to perform further studieson the innovation capacity of companies with this size.
  • Ítem
    ¿Cómo innovan las fintech peruanas? Una aproximación a partir de un estudio de casos múltiple
    (Pontificia Universidad Católica del Perú. Fondo Editorial, 2019-09-25) Palomino Barchi, Gianella Judith; Velásquez, Vanessa; Marcos Quispe, Katharine Cledia; Seclen Luna, Jean Pierre
    Fintech is a type of startup with a disruptive business model that provides digital financial services. One of its main competitive advantages is that they continually innovate, which is why the management of the resulting innovation relevant to them. In Peru, although the fintech ecosystem is growing, there are no empirical studies dealing with innovation in fintech. This article contributes to the knowledge of fintech and analyzes the management of its innovation processes by identifying key enablers and practices of the process. For this, a multiple case study of six fintech winners of the Startup Peru contest was carried out. The findings we have, due to the iterative and agile nature of fintech startups, some do not have a process of systematized innovation; however, there are key enablers and practices for managing the innovation process that allowthem to successfully launch new services to the market.