360: Revista de Ciencias de la Gestión

URI permanente para esta comunidadhttps://hdl.handle.net/20.500.14657/174812

ISSN: 2415-5861
e-ISSN: 2518-0495

360: Revista de Ciencias de la Gestión es la revista académica del Departamento Académico de Ciencias de la Gestión de la PUCP. Es una publicación arbitrada semestral abierta a recibir contribuciones de autores peruanos y extranjeros, tanto en inglés como en español. La revista busca acoger documentos de investigación y reflexión sobre el conocimiento y la práctica disciplinaria habitual, en las distintas esferas organizacionales (empresarial, pública y social) y áreas funcionales (gestión estratégica, financiera, logística, operativa, de marketing y de personas).

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  • Ítem
    Sustentabilidad y AgroTech. Modelo de análisis de capacidades y resultados en centros de I+D universitarios
    (Pontificia Universidad Católica del Perú, 2024-11-18) Camio, Maria Isabel; Arditi, Andrea Belén
    This study identifies capabilities and innovation outcomes in the AgroTech sector with a focus on sustainability. A conceptual model is developed based on literature concerning university-industry linkages and innovation capabilities, operationalized through dimensions, variables, and indicators. The research site is the National University of the Center of the Province of Buenos Aires in Argentina, focusing on 14 scientific-technological activity nuclei (NACTs) with varying technological and relational capacities, developing products or services in the AgroTech sector with a sustainability focus. Academically, the study highlights the proposal of a model applicable to the analysis of R&D centers and useful indicators for measuring technological and relational capabilities. From a public policy perspective, the paper emphasizes the role of public research systems and suggests the creation of University-Industry collaboration spaces to address sustainability and territorial development challenges.
  • Ítem
    Natural Revolution: Sharing value with the first owners. The case of AJE in Peru
    (Pontificia Universidad Católica del Perú, 2023-10-28) Landeo, Romina; Sordo, Kabu; Cordova, Miguel; Ilieva, María
    This study reveals how a company designed and developed a shared value initiative from a new product line, contributing to the sustainable development goals in Peru. The paper aims to identify the main characteristics of the collective impact achieved by Shared Value strategies of the Peruvian multinational company, AJE Group. The authors use an empirical case study of one of the biggest multinational companies in Peru to build upon Kramer’s model for shared value initiatives and analyze each of its five elements for shared value. The findings of this paper allow practitioners, as well as policy-makers, to identify sustainable managerial practices and opportunities for sustainability-oriented public policy design which can be implemented in other organizations.
  • Ítem
    Actividades de servicio y servitización: oportunidades para una economía circular más sostenible
    (Pontificia Universidad Católica del Perú, 2021-09-01) Pereira Sánchez, Ángeles
    The urgent environmental challenges that society must face in the near future call for a reconsideration of the dominant linear production and consumption model, and a shift to a more circular and sustainable economy. The aim of this paper is to carry out a theoretical-conceptual analysis of the role of service activities, as well the one of services related to production and products, in the dematerialization and greening of the socio-economic system. To this end, a literature review was conducted focusing on three dimensions: firstly, the nature of services and the characteristics that enable the development of a dematerialized economy; secondly, the functional service economy in the framework of a circular economy; and, thirdly, servitization as an innovative business model, based on the hybridization of products and services, with the potential to achieve environmental benefits. Based on the analysis developed, the conclusions section presents a suggested classification of the different service activities with the capacity to support the transition to a more sustainable economy throughout the life cycle of products. A distinction is thus made between different service and servitization activities in the production phase, in the use/consumption phase and in the end-of-cycle recovery phase.
  • Ítem
    El discurso colonialista en la internacionalización y sostenibilidad: una mirada desde América Latina
    (Pontificia Universidad Católica del Perú, 2021-09-01) Gomez-Trujillo, Ana Maria
    This article seeks to show the internationalization process and the implementation of sustainability practices as manifestations of colonialism in the Latin American context which are not adjusted to their local realities. The need to address these concepts from a local perspective that takes into account the uniqueness of the organization's problems from the Latin American reality is highlighted. Thus, internationalization can be conceived in a way that promotes sustainable regional development of the so-called southern countries and reduces the dependency relationship with the northern hegemony, for which it is necessary to create theories that take into account the particularities of the periphery companies and highlight their differences with those belonging to the great and traditional world powers