InnovaG

URI permanente para esta comunidadhttp://54.81.141.168/handle/123456789/185348

ISSN: 2521-5698
e-ISSN: 2521-5701

InnovaG es una organización estudiantil fundada en septiembre del 2015 por estudiantes de la Facultad de Gestión y Alta Dirección, con el propósito de convertirnos en un referente de discusión académica sobre temáticas de las ciencias de la gestión a través de la promoción de la investigación, la innovación y el diálogo académico con el fin de contribuir al desarrollo crítico e intelectual de la comunidad universitaria. Es así como se constituye, la Revista InnovaG, primera revista impresa de la Facultad de Gestión y Alta Dirección de la Pontificia Universidad Católica del Perú.

El desarrollo impreso de la revista, representa esfuerzos y experiencias que apuntan no solo a la difusión de contenido; sino que también, busca impactar en el pensar y reflexión de cada tema abordado. Con este compromiso, es que, nuestras publicaciones están elaboradas en papel cien por ciento reciclado. De esta manera, continuamos nuestra misión de ser un medio que impulse al cambio desde un enfoque de responsabilidad con el medio ambiente.

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    Gamificación: ¿Nueva tendencia en los procesos de gestión de Recursos Humanos?
    (Pontificia Universidad Católica del Perú, 2021-12-01) Huertas Muñoz, Luis Victor Miguel
    Since the emergence of human resources in the 1920s, it has been possible to observe the constant and rapid progress that this has presented in organizations. Where positive results will be obtained in productivity and achievement of organizational objectives. Therefore, the mere existence of human resources would be something elusive for an organization in current times. Therefore, by always using the same model monotonously, it tends to be predictable and discouraged for employees. This is where gamification would enter the scene, since many companies have begun to use it in various processes and these same ones have managed to obtain better results in productivity and scope of achievements. Gamification, on the other hand, would be the implementation of playful games in contexts that are not for games. In Peru, their use and implementation in human resources is very minimal, since very few organizations would implement them. However, with the passing of the years after showing favorable results, its implementation would progressively increase.
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    DESIGN MANAGEMENT: un mundo nuevo por explorar entre el diseño y los negocios
    (Pontificia Universidad Católica del Perú, 2019-11-19) Mengoni Leon, Alexandra
    Over the years, we have seen how companies are in an increasingly changing environment and respond to a more complex user needs. Therefore, organizations must be innovative in their processes, technologies, products and services that they offer. Because of this, the role of design becomes relevant, due to its processes and way of thinking that is user centered to any solution approach. Design Management is the management of design. Involves two completely different worlds: design and business. Design Management is a little explored world in Peru and even in Latin America. However, this should start gaining field due to the relevance that the design has within the commercial results of a company.
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    ¿Mundos casi paralelos?: Las similitudes de una Marca de Alta Moda y una Multinacional de Productos de Conveniencia
    (Pontificia Universidad Católica del Perú, 2019-10-17) Gallardo Landauro, Claudia
    In times as variable as the century we live in, adapting to the needs of the environment is essential to survive market competition; However, the real challenge lies in identifying the future needs of the consumer and being able to develop products or services that satisfy them. This challenge arises in many of the existing industries, so we can say that both Procter Gamble and Louis Vuitton must deal with it. This text explains how the giants of innovation teach the industry of trends, fashion shows and fabrics how to obtain administrative success in such a changing market.
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    La gestión del conocimiento operativo como punto de partida para la innovación de las organizaciones
    (Pontificia Universidad Católica del Perú, 2018) Vigo Contreras, Temiss Antonio
    The changing economic environment of the various productive sectors has empowered the use of knowledge as the main source of competitive advantage over traditional factors of production such as capital, labor and infrastructure. Therefore, knowledge must be managed efficiently and systematically in organizations in order to seek continuous improvement and competitiveness within their sector. This article synthesizes the existing theory on knowledge management based on the needs to innovate and improve aspects as varied in the operational level of an organization as the analysis of production processes, the review of the models of directing operations and the products or services to offer.
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    Una nueva forma de entender la Innovación: del Insight a la perspectiva histórico-cultural de la Psicología
    (Pontificia Universidad Católica del Perú, 2018) Casado Rojas, Eric Sebastian
    This article has the purpose of making an overlook on how psychological investigation has addressed innovation throughout the insights. Limitations on how the concept of insight tries to explain innovation are presented, and cultural-historical psychological theory is introduced as a more complete and enriching way of understanding the process of innovation. This analysis has Silicon Valley innovation history and culture for the last 50 years as a context. Examples are taken from two iconic companies in this field: Apple and Microsoft. The objective of this paper is to make a reflection about how the idea of insight has mythicized innovation and to offer a new psychological paradigm that can comprehend innovation as something closer and familiar to people and organizations.
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    Hacia un modelo de innovación de Gestión PUCP
    (Pontificia Universidad Católica del Perú, 2018) Beaumont, Martín; Llaxacondor, Arturo
    A growing number of organizations and organizational practices around the world are incorporating criteria of justice and sustainability in their value proposition. With them, new meanings arise in the conceptual and analytic frameworks used in organizational studies. For example, Innovation and the systemic approach can be reconsidered in the context of value creation for society. This article reflects on how innovation can be understood by an undergraduate management school and its academic department (specifically at the Unidad de Gestión of the Pontifical Catholic University of Peru), and on how this understanding affects the purpose of the school itself, its academic model, and the relation with its environment.