Centro de Innovación de la Cadena de Valor
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Este centro promueve el estudio de los problemas más relevantes para las etapas de la cadena de valor y se evalúan las nuevas tecnologías que están reconfigurando la industria. Estudia la cadena de valor en: la operación logística, la innovación, la promesa de la inteligencia artificial y temas afines.
Recent Submissions
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A model for predicting attitudes towards spanish product, brands and country image: An exploratory international study
(CENTRUM PublishingPE, 2015)This article aims to respond to recent demands for more in-depth study on how consumers use brand-associated images to shape their attitudes to buying. A multi-attribute design is used to analyze how certain variables among ... -
Joint chance-constrained reliability optimization with general form of distributions
(CENTRUM PublishingPE, 2014)Probabilistic or stochastic programming is a framework for modeling optimization problems that involve uncertainty. Stochastic programming models arise as reformulations or extensions of reliability optimization problems ... -
Sensory Profile and Stability of a New Ready-to-Drink Passion Fruit Juice Beverage with Different Sweetener Systems
(CENTRUM PublishingPE, 2012)The aim of this work was to determine the sensory profile and stability of a new ready-to-drink passion fruit juice beverage sweetened with different sweetener systems: sucrose, aspartame, sucralose and an aspartame/acesulfame-K ... -
Coverage-Based Service Vehicle Routing when only some Tasks are Known in Advance
(CENTRUM PublishingPE, 2012)In this paper we deal with a common problem found in the operations of security and preventive/corrective maintenance services: that of routing a number of mobile resources (vehicles) to perform foreseen and unforeseen ... -
Factors Influencing the Purchasing Decision within a Hypercompetitive and Hyperlocalized Market: The Case of the Chilean Pharmacies Market
(CENTRUM PublishingPE, 2015)The study identifies the qualitative and quantitative variables that influence a consumers’ pharmacy store selection within a hypercompetitive market. The market studied is also characterized by the hyperlocation of multiple ... -
Acceptance and purchase intention of irradiated foods in Brazil: Effect of positive information
(CENTRUM PublishingPE, 2012)Food irradiation remains underutilized in Brazil, despite the approval and regulation of the official health authority since 1973. However, consumers risk perception, mostly due to lack of information about the technology, ... -
A Satisficing DEA Model to Measure the Customer-based Brand Equity
(CENTRUM PublishingPE, 2015)Ever since the inception of brand values, these have become a benchmark for many data-driven strategies, eventually providing a basis for vertical/horizontal integrations, as well. In recent decades, brands have become ... -
Relationships among TQM practices and Performance, considering the influences of the Culture, the Industrial Sector and the Size of the Firms
(CENTRUM PublishingPE, 2015)The purpose of this study was to propose a model for understanding the relationships among the Total Quality Management (TQM) Practices and the Performance, considering the culture, the industrial sector and the size of ... -
El ISO 9001 y TQM en las empresas de Colombia
(CENTRUM PublishingPE, 2015)El presente estudio muestra el impacto de tener un Sistema de Gestión de Calidad (SGC) con ISO 9001:2008 de las empresas en Colombia en base a nueve factores de éxito usados para medir la implementación de la Administración ... -
The Right To Be Forgotten – Is Privacy Sold Out in the Big Data Age?
(CENTRUM PublishingPE, 2014)The potential of big data has exceeded the expectations of most organizations. However, despite its vast importance and application, some important aspects of big data remain the subject of debate. One of the most sensitive ... -
Measuring the Performance of a Dehydration Plant of Apples
(CENTRUM PublishingPE, 2015)Given the importance of the Chilean dried-fruit market and the characteristics of the industrial process of dehydration, it becomes imperative for companies to measure the efficiency of their production processes in order ... -
A translation invariant pure DEA model
(CENTRUM PublishingPE, 2015)This short communication complements the DEA model proposed by Lovell and Pastor (Eur. J. Oper. Res. 118 (1999), 46-51), by incorporating both positive and negative criteria in the model. As such, we propose a DEA model, ... -
Impact of incentive schemes and personality-tradeoffs on two-agent coopetition: A theoretical examination
(CENTRUM PublishingPE, 2016)The main purpose of the present paper is to analyze the feasibility of managing coopetition among two given agents in a firm, under a Markovian structure, where the transition probabilities are defined by the incentive ... -
Non-technological innovations: market performance of exporting firms in South American emerging economies
(CENTRUM PublishingPE, 2015)Innovation plays a key role in the economic growth of companies, sectors and countries. Even though there is great interest in researching innovation, there is little evidence on the influence of innovation on the performance ... -
Urgent! ... To reward the innovation on information technologies, with a real focus on the value generation
(CENTRUM PublishingPE, 2015)The innovation on information technologies (IT) is commonly treated as a purpose by itself; however, with this point of view, the managers, especially the chief technology officers or IT managers, don’t necessarily take ...
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