360: Revista de Ciencias de la Gestión
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ISSN: 2518-0495 (v. en línea)
360: Revista de Ciencias de la Gestión es la revista académica del Departamento Académico de Ciencias de la Gestión de la PUCP. Es una publicación arbitrada semestral abierta a recibir contribuciones de autores peruanos y extranjeros, tanto en inglés como en español.La revista busca acoger documentos de investigación y reflexión sobre el conocimiento y la práctica disciplinaria habitual, en las distintas esferas organizacionales (empresarial, pública y social) y áreas funcionales (gestión estratégica, financiera, logística, operativa, de marketing y de personas).
Recent Submissions
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Etnomarketing: business strategies from cultural roots
This article focuses on the changes that took place in consumer studies starting with the collectivist focus that etnomarketing offers in the digital age, the same that separates itself from a rational and individualist ... -
Políticas de ciencia, tecnología e innovación en el Perú. Entrevista a Francisco Sagasti
Francisco Sagasti es profesor de la Escuela de Graduados de la Universidad del Pacífico en Lima, Perú, investigador principal emérito del Foro Nacional Internacional, miembro del Consejo Consultivo de la Fundación Lemelson ... -
¿Innovación en el Perú?: una reflexión a partir de indicadores sintéticos
Este documento tiene como propósito describir de forma somera y sucinta el estado de la innovación del Perú a partir de indicadores sintéticos que ofrece el Índice Global de Innovación de la Universidad de Cornell, INSEAD, ... -
De la reflexión a la gestión social. Entrevista a Cecilia Blondet Moreno
Cecilia Blondet es una destacada profesional de la sociedad civil peruana. Es historiadora por la PUCP y tiene una serie de publicaciones sobre la participaciónsocial y la presencia de las mujeres en la política. Su vida ... -
Calculation of retirement pensions in the Private Pension System: uncovering the black box
The calculation of retirement pensions in the Private Pension System, when tackled by the public media, leaves the wrong impression of being an incomprehensible subject. Certainly it has an important technical component, ... -
Educating innovative and critical thinking managers
Critical thinking is recognized as a competency for life, as a basic component of creativity and innovation; and as a key professional expertise for organizations worldwide. The aim of this paper is to propose different ... -
MGPDI: modelo de gestión de la I+D+i en las organizaciones
A strategy to promote innovation in organizations consists of the adoption of Research, Development and Innovation (R&D&I) management systems. This paper aims at describing the current situation of the new R&D&I Management ... -
Limitations of the Strategic Management Approach in the Public Sector
This article examines the limitations that strategic management has had in the public sector to improve the performance and promote results in various state organizations. The problem is beyond the difficulties to measure ... -
Are networks important in order to secure a firm’s strategy? – A literature review
Since Granovetter´s (1973) research on weak and strong ties in relationship networks, a great amount of literature has been written about the network´s potential for firms in order to obtain more and different resources, ... -
Change Management: a Methodological Proposal from the Strategic Process
Starting with a literature review, the description of concepts and approaches raised by different authors will be exposed, concepts which in turn will allow the reader to gain some understanding of this complex theme that ... -
La gestión pública al servicio de la ciudadanía. Entrevista a Juan Carlos Cortés
El objetivo de esta entrevista es conocer a uno de los actores más importantes de la reforma del servicio civil que se viene desarrollando en el país: Juan Carlos Cortés Carcelén, actual Presidente Ejecutivo del Consejo ... -
Innovación tecnológica en el ámbito electoral: el caso de la ONPE
This article reviews the most significant technological innovations developed by ONPE in recent years. These innovations were born based on the concepts of process management, results management, competencies management ... -
El marketing en contexto. Entrevista a Rolando Arellano Cueva
Rolando Arellano Cueva es uno de los exponentes más importantes de la gestióny el marketing en nuestro país. Rolando es psicólogo de la PUCP, tiene una maestría en administración (MBA) de ESAN - Graduate School of Business ... -
La política de innovación en Colombia
The purpose of the article is to support the main role of an effective public policy of innovation, science and technology, oriented to contribute to productive development and social inclusion. To this objective, a strong ... -
The case study in organizational management research: an introductory guide
Research in organizational management faces the challenge of understanding, building and disseminating knowledge about a study object that presents itself as something subjective, difficult and complex to handle: the ... -
Innovation Management in Companies: a Multilevel Approach
In this paper, we analyse the importance of innovation management in companies. The multilevel approach allows us to understand the phenomenon of innovation both from the perspective of the business manager and the policy ...
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